Social: UCD CAO Campaign

Client: UCD

This project for UCD School of Nursing, Midwifery and Health Systems required me to design a suite of assets for use in a range of paid social media campaigns. The ads are designed to signpost key deadlines around the 2025 CAO schedule, but also give exposure to the school’s Nursing, Midwifery and Mental Health courses. They use subtle motion and student-focused imagery to catch viewers’ attention and encourage them to find out more. Both ads were created in Irish and English and will be run simultaneously.

Role played: Graphic Design, Copywriter, Content Creator.